FOIT vs FOUT: a comparison on web font loading
Using custom fonts on websites is a common choice. They help to communicate a brand idea, associated with a complete […]
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Reader loyalty: expand your recurring audience using these 7 tactics
Getting the reader’s attention is not an easy task. There is a lot of content available on the Internet, which
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What is a good landing page conversion rate and how to increase your numbers
You probably know the importance of analyzing how well you’re turning visitors into customers. However, how to measure the conversions
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Google News: how to do SEO for news websites
There is no doubt that Google is one of the most powerful companies in the world. The search giant is
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6 customer engagement strategies to increase your conversions
All CMOs can agree when talking about Digital Marketing is that numbers alone don’t matter much. If you can’t turn leads into converted
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Customer Loyalty: why your company needs a loyalty program and 5 brands to inspire
In competitive markets, it is common to see CMOs investing too much in attracting new leads to reach their conversion
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Client-side rendering vs. server-side rendering: which one is better
When a user accesses a web page, a process starts, so the content is shown on the screen. The request’s
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Meta Team for WordPress releases a new plugin author feature
Last month, the Meta Team for WordPress.org released a new plugin author feature in the official directory. At first glance,
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How to repurpose content and keep your editorial calendar full
If you follow our blog, you already understand the many ways that a Content Marketing strategy can impact your results. In addition
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What are the main premium WordPress themes worth investing in?
For sure, you know that having a corporate website or blog is crucial to improve your business’ digital results. And,
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How to create a custom error 404 page
Difficulties in accessing a website can cause disruptions in the user experience that impair the audience’s engagement with your brand.
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The 15 best SEO techniques to drive more traffic to your blog
Good content is not enough to run a successful blog. SEO techniques need to be applied to get more traffic. Optimizing content