To use the service, you need to register. To do this, you need to do the following:
- create a company profile;
- confirm rights to the company;
- enter information about goods or services;
- Pass profile verification.
Let’s look at each step in more detail.
Step 1: Create a company profile and verify rights
Create a company profile so that Yandex Maps and Yandex Search users will know about your business. To do this, provide basic information enter information about about your business, including the name of the company, its actual address, telephone number, working hours, and enter links to social networks.
Step 2. Confirmation of rights to the company
To verify, you will need to confirm cambodia whatsapp data in your profile that the organization is yours. If you have already created a profile, simply confirm your rights to it. In the “Personal Account” on the search page, specify the name of the company and region, and in the search results, select your business. Then click “Get access”. A window will appear in front of you in which you will need to select a phone number to confirm your rights to the organization. Then you will receive a code via phone call. All you have to do is enter it to confirm your rights.
Once verified, you will be able to make changes to your company profile, including providing basic information about it.
Step 3. Adding information and photos of products and services
By entering this information, you will help potential customers understand what your company is like, for example, what kind of facilities are in your hotel or hair salon, what the food in your cafe looks like, etc.
Adviсe:
- photos must fully match reality and provide enter information about information about the interior of the premises. For example, for a beauty salon, you need to post not only the work of the masters, but also tables for content audit: why & how to do it regularly and efficiently manicure, places for haircuts, etc.;
- Photos should be taken from the correct angle and with sufficient lighting. Low-quality content usually scares users away and makes them go to competitors;
- For offline businesses, it is advisable to upload a photo of the building where the entrance is located so that visitors can easily find it.
Step 4. Passing profile verification
Verified companies are trusted by users. A blue check mark confirms that the information in the company profile is true. To earn it, you need to fill out the profile at least 90% and upload three or more photos. To maintain verification, you need to update your business information at least once every 3 months.
How to work with an organization profile in Yandex Business
Working with reviews
Most people study the rating and reviews of a enter information about company before contacting it. Therefore, you need to respond lack data to them at least once every 24 hours. You can thank them for positive comments. If the review is negative, it is important to understand the situation. As practice shows, satisfied customers write good reviews less often than dissatisfied ones. All reviews and ratings can be viewed in the “Reviews” section of the “Personal Account” of Yandex Business. However, Yandex users also see them when they enter queries.
Profile update
Often, potential clients do not view the company’s page enter information about on a social network or its website, but decide to buy goods or order services after studying the information in the profile. Therefore, constantly update it, indicate current promotions, discounts and tell news. If you have introduced a limit on orders or changed the work schedule, also write this in the profile so as not to incur negativity.