You can also check what types of content your chosen influencers share, which can really help build relationships and gain those valuable backlinks. BuzzSumo has been one of the most popular content marketing tools for some time now, and for good reason. Very comprehensive and useful for content research and topic generation.
5. Google Keyword Planner
Technically, Google Keyword Planner is a tool designed for Google Adwords (Google’s keyword-based advertising publication), but it’s great for content marketing and SEO purposes.
Why? Simply because
it is very good at what it does: researching and planning keywords. Using Google Keyword Planner, you can get specific insights into search volume for your target keywords, how trends change country email list over time, and suggestions for topics and additional keywords. Again, as a completely free tool, there’s no reason not to use Google Keyword Planner.
6. Moz Link Explorer
Formerly known as Open Site Explorer, Link Explorer is a completely free tool from Moz for checking domain and page authority as well as backlink profiles. Simply put, Domain Authority is a metric developed by Moz to predict a website’s SEO performance, i.e., its ranking on the search engine results page (SERP).
It’s not 100% accurate, so we need to take it with a grain of salt, but it’s still useful for evaluating your current what resources do you need to start a loyalty club? optimizations. You can also use Link Explorer to analyze your competitors’ websites, which can be a crucial step in your overall SEO efforts. 7. Social Mentions Similar to Google Alerts, but as the name suggests, this tool focuses on social media mentions.
With social mentions
you can track your brand’s performance on social media, listen to conversations, and analyze your current performance to improve. Social mentions are also very easy to use: just enter your search query and you’ll get all kinds of data for doctors email list that query, such as reach, sentiment, engagement, and more. 8. SEMRush and/or Ahrefs SEMRush and Ahrefs are similar tools and direct competitors with a similar core functionality: keyword research.